West End Market, was the first true marketplace-style dining operation on a university campus in the United States. It opened in 1999, replacing Cochrane Dining Hall, which was constructed in 1982. A renovation in 2011 added a seating annex as well a increased kitchen and storage capacity. West End Market was named Best College Specialty Restaurant in the United States for 1999. It features made-to- order items prepared before the customers and offers specialties such as London broil, lobster, and steak on a daily basis.

west end market logo

Contact Information


Tony Riley


Forms of Payment

  • Flex Plan
  • Dining Dollars
  • Hokie Passport Account
  • Debit/credit card